Also in this episode: GM names Robert Ferguson its "vice president of global Cadillac," Toyota turns to the Home Shopping Network to sell cars, and race-car constructor Lola succumbs to its financial troubles. -- Cadillac gets a new boss. -- Toyota hawks hybrids on HSN. -- Mercedes builds a near-perfect SLS. --And another storied car-builder goes under. I'm Rory, it's Wednesday, let's do news: GM has appointed its top lobbyist, Robert Ferguson, to a newly created and confusingly named position, vice president of global Cadillac. Ferguson will focus on Cadillac marketing, advertising and improving the Cadillac customer experience. He called the new job a challenge, but compared to working in politics, this should be a walk in the park. More on Ferguson: www.autoweek.com When you think of the Home Shopping Network, what comes to mind? Yeah, I had to look it up too. Apparently it's a whole network where celebrities get tuned up and sell fragrance lines, clothing and appliances that they've supposedly endorsed. Apparently Toyota thought they might be able to offload some of their appliances—I mean hybrids--on cable too because they recently trotted their entire line-up of very exciting transport modules before HSN viewers. It wouldn't be "as seen on TV" if there wasn't a special offer, so Toyota gave away $1000 HSN gift cards or $1000 gas cards to those who acted fast. The company also gave away prizes and invited viewers to play games during the broadcast. Some viewers even <b>...</b> Author: AutoweekUSA Duration: 2:33
Photos for video The Mercedes-Benz SLS AMG gets an anniversary upgrade - Autoweek TV with Rory Carroll
The Biome: The Mercedes-Benz Biome is an ultralight vehicle that utilizes technologies from nature to achieve unparalleled efficiency and seamless integration into the ecosystem. Mercedes-Benz Symbiosis: Mercedes-Benz Symbiosis is a system in which the vehicle becomes part of the ecosystem like the leaves of a tree. Symbiosis vehicles collect energy from the sun and store it in chemical bonds, in the form of a fluid called BioNectar4534. Mercedes has also developed technology to retrofit trees with receptors which can harvest their excess solar energy into BN4534. This creates an incentive to plant more trees and collect more energy, while also helping the ecosystem. The vehicle can be composted after its lifespan is complete or used as building material. Author: losangelesautoshow Duration: 3:05
Photos for video LA Auto Show 2010 Design Challenge - Mercedes-Benz Biome
Self-proclaimed 'creAtive pack rat' musician and designer tAz Arnold and his TI$A label gives you an exclu$ive behind the scenes video from the photo shoot 'LA rAdne$$ the Look Book' feAt. Big Sean.. WE RUN THIS ART $HIT! - ti$a directed by Calmatic w. tisavision.tv s. shop.tisavision.tv/ t. www.twitter.com/tAzArnold e. tisavisiononline@gmail.com Author: tAz Arnold Duration: 6:55
Photos for video tAz Arnold x Big Sean x TI$A Photo Shoot = 'LA rAdne$$ the Look Book'::